2025 Buyers Guide

From our humble beginnings in rural Minnesota to our time today as an industry leader in pizza and Asian-style foods, Schwan's Food Service has been proud to offer the premium prepared foods and foodservice expertise you need to succeed.

Our culinary team takes pride in crafting delicious foods from consumer-loved brands with a reputation built across a wide variety of channels, like schools, restaurants, healthcare facilities, colleges and universities, recreation centers, convenience stores and, really, just about anywhere you and your customers shop and eat.

For us, it's all about food your customers can enjoy and you can trust. That's why we carefully select ingredients and work to make foods that fit how consumers eat today-reducing and eliminating trans fats, using recognizable ingredients, providing gluten-free options and more.

We may have started in a small town with just one employee and 14 gallons of his family's signature ice cream. But today, we're proud to be an organization that employs more than 8,200 people who are passionate about providing high quality food to millions of people across the country.

Explore our portfolio of pizza products and see how they can fit your operation. We're sure you'll find something you and your customers will love, because at Schwan's Food Service, we have solutions for today's foodservice needs.

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  The complete pizza solution.

  VILLA PRIMA^® Oven Ready Rising Crust Pizza offers the complete, fully topped pizza solution: Freezer to oven convenience. Scratch-quality ingredients like naturally rising crust and 100% real cheese. Easy prep no matter your oven-convection, impinger or even speed cook. Give customers the experience they crave each and every time.

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  Consistent quality, slice after slice.

  Pizza is always a crowd-pleaser. But big, pizzeria-quality flavor doesn't have to mean a big investment in time and labor. VILLA PRIMA^® SCRATCH READY^® Pizza comes with the perfect ratio of our signature sauce and a partial topping of 100% real mozzarella cheese. That gives you a consistently delicious foundation to customize to your heart's content-or to your customers' demands.